Driving Sustainable Innovation: Salesforce, WEF, and Deloitte Unite

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  • July 8, 2025
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Overview of UpLink Initiative

The UpLink initiative, co-founded by Salesforce, the World Economic Forum, and Deloitte, aims to tackle some of the most pressing global challenges through innovation aligned with the United Nations’ Sustainable Development Goals. This collaboration has created a thriving ecosystem that supports early-stage innovators and accelerates their solutions, which is critical in today’s sustainability landscape.

Benefits of UpLink’s Collaborative Approach

UpLink has launched over 60 innovation challenges and supported more than 500 ventures in 75 countries, contributing to the creation of over 19, 000 jobs. This collaborative approach enables innovators to access resources and networks that can significantly enhance their impact. For example, participants in UpLink have collectively protected over 140 million hectares of natural habitat and treated 2.5 billion liters of wastewater, showcasing the tangible environmental benefits of the initiative.

Local Impact with Yes San Francisco Model

In 2023, UpLink introduced the Yes San Francisco model to foster local innovations that can scale globally. This initiative has successfully supported 14 ventures focused on urban sustainability, with one standout reducing city deployment time from over a year to just five months. This model demonstrates that localized challenges can lead to quicker solutions and broader applications, proving effective in addressing community-specific needs.

Yes San Francisco model boosts local urban sustainability ventures.

Salesforce’s Role in UpLink’s Growth

Salesforce has been instrumental in UpLink’s evolution, providing support for numerous challenges and spotlighting innovations. Their backing has allowed ventures like Epic Cleantech to integrate sustainable technologies within Salesforce’s infrastructure, illustrating the potential for businesses to do well while doing good. Salesforce’s commitment not only fuels innovation but also ensures that these solutions align with corporate values.

Building a Collaborative Ecosystem

UpLink fosters a community where partnerships and joint strategies flourish. The Yes SF headquarters serves as a hub for collaboration among civic leaders and startups, enhancing the sharing of resources and insights. The interconnectedness within the UpLink network allows innovators to align their efforts, making it easier to enter new markets and amplify their impact.



Future of Innovation with Agentic AI

Looking ahead, the integration of agentic AI is expected to enhance UpLink’s mission by streamlining solution development and improving impact measurement. With AI tools becoming more accessible, innovators can leverage real-time data to measure their progress and adapt their strategies. This technological advancement could significantly speed up the process of tackling complex challenges and accelerating the impact of sustainable solutions.

Agentic AI driving future innovation and impact measurement.

Conclusion: UpLink as a Blueprint for Impact

UpLink serves as a catalyst for scalable, sustainable solutions, proving that collaborative efforts can lead to meaningful change. As it celebrates its five-year anniversary, the initiative continues to provide a framework that allows bold ideas to flourish with real support. It’s a testament to the power of partnerships in driving forward the agenda for sustainability and social impact.

UpLink five - year impact and sustainable solutions blueprint.
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